Beatport announces acquisition of UK music technology company Ampsuite to expand its tools for creators
Beatport will be integrating Ampsuite’s tools into a new suite of professional products for creators on its platform.
Credit: Ralf Liebhold/Alamy
Subscription streaming service and online retailer Beatport has announced its acquisition of Ampsuite, a UK-based music technology company focusing on providing a suite of tools for independent labels.
Ampsuite provides these labels with DIY software tools including asset management, accounting and promotion – which Beatport will be integrating into a new suite of professional products for creators on its platform. Ampsuite’s management team will be tasked with handling providing broader distribution services to other digital retailers.
In a statement provided to Music Business Worldwide, Beatport CEO Robb McDaniels said: “We admire the SaaS products that ampsuite has built and believe that our entire community of artists, labels and distributors can benefit from a more seamless integration with the Beatport ecosystem.”
“We have a very unique relationship with our content partners and DJs of all types around the world, and this expanding set of tools and services will only help to accelerate growth for our entire community over the next few years.”
Beatport has introduced several new tools for users over the past year, including the launch of a redesigned app meant to help DJs streamline their libraries and create set-ready playlists. In April 2021, they also introduced the Beatport DJ web app for subscribers to Beatport Link to help speed up DJ workflows.
Beatport Hype, a dedicated promotional space for independent labels, was also introduced in 2019, has also seen rapid adoption, according to Beatport.
Beatport also recently went through a rebranding in June 2021. The redesign was Beatport’s first since 2012 and was created by Swedish design company Kurppa Hosk. In the same month, it also became the first online music retailer to accept cryptocurrency as payment, announcing customers would be able to pay with Bitcoin and that it would release an NFT audio-visual compilation, Music For Future Dance Floors.
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